Projects

Global Boutique Trends

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This report is a collaboration between the ukactive Research Institute and zingfit and examines global boutique trends across London, New York, Mexico City and Los Angeles.

Using a sample data set of over 1 million customers the report looks at the key characteristics of a boutique customer and how these differ across the world. It also covers the booking trends and habits of boutique users such as popular class times and days and booking habits.

Download the Global Boutique Trends Report here.

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